callme Releases New Video for "Can not change nothing"

Yes, you read that title correctly. The lovely JPop idol group callme recently released a brand-new music video for their upcoming song ‘Can not change nothing’.
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The video opens with the three of them surrounding a floating cube, with them randomly switching spots as they deliver their lines. It then transitions into a scene of them walking in place, reminiscent of something similar to stop-motion animation. The next scene has them all lying down only to transition to some squares on screen. Throughout all this we see the girls strike various poses.

Wait! There’s a catch! The whole video cleverly plays off of the idea of the song’s title. As all these still or stop-motion sections proceed, you see the shadows move around the members and objects to indicate that time is passing, but everything remains the same. I really liked this simple yet extremely effective way of expressing the meaning of the song.
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The song itself follows a similar theme and style to their first album. It’s cool, relaxing and enticing. It manages to feel impactful and tickle your senses without overloading you. This is a main reason that I love their music so much. Thankfully, this song does not fail to disappoint in that regard. My one complaint is that I feel like they should try to evolve their music a little beyond what’s in their first album. This song feels like it should be in that album, not as a new single leading to a new album. This is merely how I’d prefer it though, and I know many others will be happy with the consistency. 

Ultimately though, the biggest bummer is that the video is so short. Being spoiled by other groups who post complete music videos, it’s really demoralizing to get into a song then be cut off halfway through, which is generally when songs tend to shift slightly or throw something exciting at you.

Still, this is an awesome new song from an already amazing group. You should definitely check it out, and I can’t wait until it releases on April 6th!

- Teepu
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callme is:

• Akimoto Ruuna (秋元瑠海)
• Tominaga Mimori (富永美杜)
• Hayasaka Koumi (早坂香美)

Can not change nothing Product Information: http://avex.jp/callme/discography/
 
callme’s Official Site: http://avex.jp/callme/
callme’s Official Twitter: https://twitter.com/callme_official
callme’s Official Instagram: https://instagram.com/callme_official/
 
callme on mumo Shop: http://shop.mu-mo.net/avx/sv/list1?jsiteid=MSW&artist_id=CALLM
callme on iTunes: https://itunes.apple.com/us/artist/callme/id968272102
callme on cdjapan: http://www.cdjapan.co.jp/person/700706365